RAM's Work is the graphic design portfolio of Rosanna Africa McGuirk. I am a multidisciplinary designer specialising in the areas of visual identity, brand strategy, print design, typography, art direction and multimedia. In my work I like to use design thinking and principles to find creative solutions in order to produce beautiful and meaningful visual communications. It is a coincidence that I happen to be named after two Toto songs from the 1982 album Toto IV.
I studied Design in Visual Communications at IADT and graduated in 2009 with a first class honours degree. While at IADT my student work was awarded membership to the International Society of Typographic designers. Following graduation, I was awarded a place in the prestigious Three x 3 annual internship programme. This was a fantastic opportunity to work with three of Ireland’s top design studios; Zero G, Atelier, Detail. The programme was my first major experience working with clients and instilled in me a new way of creative thinking and an appreciation for exploring ideas as part of a team within a creative studio environment. In 2011 I began working as a freelance graphic designer. Working independently and leading my own creative projects helped me learn how to ensure that projects are always delivered on time and stay on budget while following my own constant quality control.
Driven by a passion for typography and a desire to explore type design I completed the Condensed Program as part of Type@Copper at the Cooper Union in New York City, an intensive full-time certificate course in lettering, history and theory taught under Sumner Stone, Hannes F. Famira and Just Van Rossum.
At the start of 2013, I joined the award winning design team at Wonder Works and have worked there for over 6 years rising quickly to the role of senior designer. At Wonder Works I creatively lead multiple projects from the initial research and conceptualising phase through to design execution and final production. By learning and researching the values and needs of clients I have produced many successful design projects that are strategic and thoughtful in their outcomes.